Ekaterina Prikhodko·Nov 2, 2020How to write about features for the game?When developers present a game, their pitch most often begins with an enumeration of the project’s features, features of gameplay moments…
Ekaterina Prikhodko·Sep 2, 2020What gaming marketers do?What are they and what functions do they have?
Ekaterina Prikhodko·Oct 3, 2019Как пользователи привлекаются в игруВ проект люди привлекаются по воронке, поэтому очень важно рассказывать как можно большему количеству людей, чтобы вероятность того, что…
Ekaterina Prikhodko·Apr 18, 2019Игры как бизнес и игры как искусствоКак человеку, работавшему в рекламе, индустрии очень похожей на геймдев по части слияния креатива и бизнеса, я часто отмечаю, что люди…
Ekaterina Prikhodko·Nov 27, 2018Useful resources and links to finally get down to business with your game (ENG/RU)Before reading: Unfortunately, I’ve lost some links about the materials used in this post. If you know the author, please contact me and…
Ekaterina Prikhodko·Nov 21, 2018Communication as a tool: things to remember building effective business relationsThis is obvious, but worth repeating. In order to communicate effectively, you should listen to people and put attention to what they are…
Ekaterina Prikhodko·Sep 25, 20188 things for indies to start a productive conversation with publishersOur company Apelsin Games has started as an indie studio, so we can relate to many of developers’ concerns about games, working conditions…
